Due to restriction imposed by corona virus , most of tradefairs, events and conferences are available online only, but in many ways – it has made simpler for busy person who not have time to attend it physically.
Stages of The B2B Sales Process
Recently we have seen , many trade agencies and b2b platform organising virtual tradefairs for suppliers and buyers. As physical events fade into the distance, virtual events have taken their place.
We believe that socail distancing and online encounters have become the new normal in recent years and that this epidemic has taught us the importance of flexibility and accomodativeness.
So virtual tradefair becomes the new normal for all stakeholders of business entity , that’s why every b2b platform giving more importance to virtual events for their revenue generation.
Last year after the pandemic hits the business , suppliers and buyers understands the importance of online business and they start taking interest into virtual events.
We have seen that so many virtual tradefairs are organised by b2b platform and advertising agencies. And this year also so many tradeshows are lined up for business entities.
Virtual tradefair is the idea to give both exhibitors and vistors an easy way to navigate virtual experience.
In recent days , many organizers came up with their new ideas and concepts to organise virtual event with advancement of technologies to engage more audiences.
These tradefairs/events covers all categories/concepts/area to help all the stakeholders to exchange knowledge , share expertise , generate revenue and many more.
This pandemic transformed the way people engage with brands. Everyone prefer social media platform and b2b portal to interact. It is the need of hour to shift the gear.
A Mckinsey report reveals that B2B buyers are increasingly zeroing in on digital channels as preferred point of contact between them and their potential stakeholders.
Entire business world start relocating towards digital workspace which reduces the physical movements. Thus ,number of b2b companies and agencies are organising virtual expositions that are offering novel business opportunities in the new normal by generating new leads and ventures.
Virtual Tradefairs
Today , lacs and crores of companies are looking for doing business without physical movement and many wants to get maximum buyers in less time. They all are connecting through virtual medium to fulfill their needs worldwide . More than 900 virtual tradefairs/expos/events are already planned for this year and a better future is awaiting us:
This is how virtual events/expo are shifting gear in the new normal .